On 3 March 2026, HKDSA was proud of sponsoring an event with TWGH’s Rinato Floral Shop jointly organized a CSR activity called "花花您心思", which created a floral bouquet for the elderly aged 65 or above in the Sham Shui Po district, encouraging them to connect actively with the community and feel importance to their lives. In addition to making floral bouquets, the activity group also learned the sign language of "love". HKDSA President Mr. Steven Sze led 12 volunteer members to

On September 15, 2025, HKDSA President Mr. Steven Sze met with TIC Chairman Mr. Tommy Tam to explore collaboration between the direct selling and tourism industries. The meeting focused on strengthening cross-industry connections and promoting professional development. Both parties expressed a shared commitment to fostering a more integrated and innovative business environment in Hong Kong. HKDSA looks forward to continued collaboration with TIC and other industry partners.

The Hong Kong Direct Selling Association was recently invited and arranged by the mehk (Meetings & Exhibitions Hong Kong) to visit and meet with representatives from direct selling associations across various Asian regions. The meetings help to understand market trends in different areas, exchange insights, strengthen mutual understanding of each other's markets, and exchange views on future developments. The dates and regional associations visited are as follows: Taiwan D

Around 30 representatives from the Direct Selling Association of Hong Kong Ltd. (HKDSA) participated in a special event co-organized by the Hong Kong Tourism Board on June 17, 2025, at the University of Hong Kong (HKU) campus! We delved into how AI can revolutionize the direct selling industry with discussions and gained valuable insights. ✨ 📅 Event Details: ⏰ Time: 3:00 pm – 5:00 pm 📍 Venue: The University of Hong Kong Campus 👥 Participants: 30 representative

The Hong Kong Direct Selling Association (HKDSA) held a constructive meeting with the Hong Kong Consumer Council on March 31 to discuss strategies for advancing consumer education and industry standards in direct selling. The discussion focused on three key areas: what are the growth prospects for the network marketing industry, what are the attractions to engage the next generation for industry diversity and inclusion and what are the holistic accountability and guide to tra

Special thanks to HKTB/MEHK for organizing this tour for HKDSA member companies with their families, totaling over 20 participants. We are truly grateful for the gracious hospitality from Ocean Park who offered us such a memorable experience to meet HK’s home grown giant panada twin cubs, “Elder Sister” & “Little Brother” & their lovely mom “Ying Ying”. Spent a wonderful Sunday afternoon in the park and learnt the alternate facilities that they can provide us for conventions,

The Hong Kong Direct Selling Association is honored to participate in the charitable award ceremony held by Tung Wah Group of Hospitals on March 6, 2025, where we received the third prize in the "工商機構組" category. This event united numerous organizations to collectively promote community development, fully reflecting the commitment of businesses to social care and support. Special thanks to Mr. Lum Hung Pak, representative of the Association's Corporate Social Responsibility C

HKDSA President Steven Sze, Treasurer Philip Tang, and Committee member Eric Lum had a lunch meeting with Dr. Dora Hoan, the President of Singapore DSA, and the representatives from several Singapore DSA member companies on December 20. The meeting was arranged by the Meetings and Exhibitions Hong Kong (MEHK), the MICE division under the Hong Kong Tourism Board. Representatives from both associations shared market trends and exchanged views on strengthening the importance of

The Hong Kong Direct Selling Association (HKDSA) is celebrating its 45th anniversary! To mark this occasion, member companies collaborated to hold a grand luncheon on November 22, while Direct Selling Associations around the globe also extended their congratulations through video messages. The event brought together numerous distinguished individuals from various sectors, including Mr. Joseph Yuen, Deputy Head (Community Services) of Tung Wah Group of Hospitals (TWGHs) ; Ms.

HKDSA President Steven Sze, Treasurer Philip Tang, Chair of the Member Committee Nasser Khan, and Chair of Recreation Committee Anson Au had a lunch meeting with the ambassadors from Cai Shangrong, Chairman of Dirui Group (帝瑞集團董事長蔡尚融) and CWTO Direct Selling Research Professional Committee Officer (中國世界貿易組織研究會直銷研究專業委員會主任) from Mainland China on October 25. The meeting was arranged by the Meetings and Exhibitions Hong Kong (MEHK), the MICE division under the Hong Kong Tourism

HKDSA is proud of sponsoring a CSR event that targets Tung Wah’s Lions Club South Kowloon Nursery School. The”童享爱心共進餐” event was held at the iBakery Galley Café which is also a social enterprise under the Tung Wah Group on 28 Sep 2024. Leading by Mr. Steven Sze, President of the Association, beautiful storybooks and cookie packets were passed out by ten HKDSA volunteers. The volunteer program was to offer young children aged 2-6 to have storytelling and to decorate cookies

Thanks for the invitation from the Meetings and Exhibitions Hong Kong (MEHK) , the MICE division under the Hong Kong Tourism Board, the Hong Kong Direct Selling Association (HKDSA) had a lunch meeting with Korea Direct Selling Industry Association. Representatives from both associations exchanged ideas and shared their market trends. It was a great opportunity for both associations to learn from each other.

Under the influence of the epidemic, many industrial and commercial organizations donated different preventive materials to help the vulnerable group in Hong Kong during the disaster. As a leader in the direct sales industry, the Hong Kong Direct Selling Association (HKDSA) has also contributed to the community by pairing with the Tung Wah Group of Hospitals. Some fundraising or donation activities, including flag sales, giving of test kits, etc., were organized to solve the

The Hong Kong Direct Selling Association (HKDSA) celebrated its 43rd anniversary and hosted an industry-specific symposium on November 10th at Sheraton Hong Kong Hotel. The event was a splendid success. Since its establishment, HKSDA has always been committed to strengthening the business ethics within the direct selling industry, with the intention of safeguarding consumers’ interests, and ensuring a free and fair environment for healthy and constructive industry competition

During the 5th wave of COVID-19 pandemic spreads through Hong Kong, there is a serious shortage supply of protection gears in the community which even causes a short-term people panic. Under the influence of the pandemic, many companies shut down and cause people losing their jobs. It was a big disaster especially these people are the main source of family income! When they become hopeless, there will always be some angels to give them a helping hand. Many voluntary groups a